Content marketing

Google’s November 2024 core update is here, reshaping how websites rank in search results. For Canadian small businesses, this is a wake-up call to focus on creating people-first, localized content that resonates with your audience.
Content marketing and social media marketing are powerful yet distinct digital strategies. Content marketing builds trust through valuable content, while social media marketing engages audiences and boosts brand visibility. Understanding their differences helps businesses create a cohesive and effective online presence.